Click spam

Sending large volumes of fake clicks so that any organic install landing in the attribution window gets credited to the fraudster. Also called click flooding.

Why it matters

Click spam quietly steals credit for installs you would have received anyway, which inflates a channel that contributed nothing and starves the channels that did.

How justtrack handles it

justtrack filters fraudulent clicks and installs before they reach your reporting, so budget decisions are made on real performance.

Related terms

• Fraud (ad fraud)
• Install hijacking
• SDK spoofing