The gaming analytics platform

Attribution, in-app analytics and revenue, built for gaming studios

justtrack is the gaming analytics platform that connects user acquisition, in-app behaviour and IAA + IAP revenue in a single SDK and data layer. Get more players, measure what they’re really worth, and act on it, without stitching five tools together.

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One platform, everything your studio needs

Optimise user growth
User growth

Optimise user growth

Accurate attribution across every ad network, with postbacks and 100+ metrics in one view. Know which channel drove which player.

Attribution Postbacks Statistics
Explore user growth
Maximise your ROAS
Maximize ROAS

Maximise your ROAS

Campaign tracking, A/B testing and bidding that keep lifetime value in sight, so you optimise on profit, not installs.

A/B testing Automated bidding Campaign sync
Explore ROAS tools
Understand your revenue
Revenue

Understand your revenue

Ad revenue (IAA) and in-app purchases measured together as one LTV picture per cohort.

Ad revenue (IAA) In-app purchases Cohorts & LTV
Explore revenue analytics
Track game-specific KPIs
Game metrics

Track game-specific KPIs

Funnels, retention, churn points and custom in-app events, alongside your UA data in the same layer.

Funnels Cohorts App events
Explore game metrics
Unlock your Data Vault
Data Vault

Unlock your Data Vault

Reporting API, raw data export to your S3, and CSV, your data in whatever format your team works in.

Reporting API Raw data export CSV export
Explore Data Vault

See it on your own data in a free trial

Full platform, up to 10K MAU. No credit card, no feature gating.

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One integration, every answer

The whole platform runs off a single SDK and one unified data layer, so every team optimises from the same numbers.
01

Install one SDK

A single lightweight SDK captures installs, sessions, gameplay events, ad impressions and purchases — no separate tools to stitch together.
02

Unify your data

Attribution, in-app analytics and IAA + IAP revenue land in one data layer, tied back to the cohort and channel that produced them.
03

Optimise everywhere

UA, product and data teams work from the same dashboard, Reporting API and raw exports — and act on true player value, not installs.
1 SDK
Every metric from a single integration
IAA + IAP
Ad and purchase revenue in one LTV view
0
Ad inventory owned — a truly independent MMP
No gating
Every feature at every tier

See what justtrack looks like for a studio at your scale

Full platform, up to 10K MAU, every feature included. Start your free trial, or book a call and we’ll walk you through it on your own numbers.

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No credit card required

Frequently asked questions

What is justtrack?

A gaming analytics platform combining mobile attribution, in-app analytics and IAA + IAP revenue measurement in one SDK, built specifically for gaming studios.

Is it an MMP or a game analytics tool?

Both. justtrack replaces a separate MMP and game analytics stack with one platform and one data layer.

Does it measure ad revenue and purchases together?

Yes, as a single LTV view per cohort.